Resort Facebook Pages: Asset or Liability?

[Paradice]

Thought this an interesting topic.  I recently checked out the FB pages for various resorts around MN to see what was going on.  I stumbled into a few that are having their businesses blown apart when they post warnings about safety or respect based on observed behavior.  Will there come a time when the FB thing comes undone?  Doesn't seem to be helping some of these large businesses.  Lots of rage pointed at them.  

[Rick]

Facebook's algorithm tends to love outrage culture.

 

 

[Getanet]

Without knowing what resorts you're referring to, I can say generally I find value in them having a Facebook page when I'm researching places to stay at. I typically look for photos of the accommodations first, then photos of fish caught, and lastly any reviews. All of that could be included on a resort's website, but for most people Facebook is easier to update.  With reviews in particular I take them with a big grain of salt. Some people are expecting a 5-star hotel experience.

 

 

 

 

[Chill62]

Facebook can help or kill a business and rarely does it keep it neutral.  The squeaky wheel gets the grease but when the squeaky wheel starts posting to 10 pages and then someone who also had one bad thing out of 99 says something it starts getting a bad rep quickly.  You always hear one side to the story..."OH the resort wouldn't help us when we got stuck"...You don't hear how the resort told everyone don't go point X two weeks earlier because of this issue or a storm is coming in and now when the person doesn't listen it's up the resort to help the person out.  Some people need to be held accountable.  A lot of these resorts work 24/7/365 trying to do their best for ungrateful customers and for those customers that are grateful and say THANK YOU to the plow operator/attendant at the resort/Bait shop owner/Gas Station Attendant they get floored because "I don't hear that often" and that's sad.  These people are PEOPLE too and be KIND PEOPLE, 99% of what people say online they don't have the guts to say to a persons face so why say it online.  If you do have any issue step 1 contact resort work it out step 2 let them hopefully make it right, don't go to facebook for step one and then the resort is finding out about your issue from facebook when their phone hasn't rung from you.

 

There is a saying don't let 15 seconds ruin the 86,385 other seconds of the day because one person said something bad to you.  I feel too many people are internet warriors and they take that 15 seconds and spread it out across all social media platforms and tell you about how bad it was but they don't tell you about the other 86,385 that were AMAZING.

 

Finally and I might be getting off subject but if you don't like a resort there are thousands that would appreciate your business and it might shock some people but there are fish in other lakes and coming from a small resort community where a lot of resorts had to close down during the winter because of a lack of business you might be shocked how nicely you are treated and how amazing the fishing is at some resorts away from one of the top 5 walleye lakes in the state. 

 

Everyone wants that resort that is 5 stars rating but if the resort was to rank you...how many stars would you receive from them????